
Second Home
Work + Life
Second Home is a new breed of shared workspaces. With locations in London, Lisbon, and Los Angeles, the B-corp brand places sustainability, bio-diversity, and architectural innovation at the core of its offering.
Co-founders Rohan Silva and Sam Aldenton brought me on board as a consultant to overhaul their marketing channels and tell the stories of their members.
Alongside creating a comprehensive Medium magazine, I commissioned and executive-produced a film for NOWNESS with director Beatriz Sastre about the workspace’s transformation from an old carpet factory into a buzzing new business centre.
I also started an Instagram account for the company’s Libreria bookshop which soon gained over 10k followers.